Epic Video games introduced at right now’s State of Unreal convention at GDC that it’s going to give 40% of the overall internet revenues earned from Fortnite’s Merchandise Store and “associated real-money purchases” to eligible Fortnite content material creators in what it calls “Creator Economic system 2.0.” The brand new system will exist alongside the Assist-A-Creator program, which is “returning to its roots as an affiliate internet marketing program for streamers and social media content material creators.”
“The cash within the financial system comes from participant spending within the merchandise store. Fortnite generates billions of {dollars} a yr in revenues from gamers’ purchases,” Fortnite Ecosystem government vice chairman Saxs Persson mentioned throughout right now’s State of Unreal convention. “Fortnite gamers who’ve enjoyable participating in islands are likely to spend extra within the Merchandise Store. Creators who make common islands are bringing actual worth to the Fortnite ecosystem, and we’ll share the ensuing income with them.”
An in depth breakdown of the system is out there on the Fortnite Creator Portal (opens in new tab), however the crash course model is that 40% of complete internet revenues earned from Fortnite’s Merchandise Store and “associated real-money purchases” can be put into an “engagement pool,” which can be disbursed month-to-month to eligible content material creators. That features “authorized entities like corporations” and island creators who’re at the very least 18 years of age, though Epic is trying to open this system to youthful island creators as properly.
The precise revenues shared every month will range, relying on numerous components:
- Actual cash spent on Fortnite
- Buy of V-Bucks
- Actual cash transactions (Starter Packs, Quest Packs, cosmetics)
- Fortnite Crew subscriptions
The present Assist-A-Creator program, which debuted in 2018 (opens in new tab) as a means for followers to assist their favourite creators, will live on as an associates program for streamers and social media content material creators. But it surely’s being faraway from Fortnite islands as a result of, in line with Epic, it is not actually obligatory: “Gamers can now present assist for his or her favourite creators’ islands just by taking part in them.”
This new system is “transformative” for Fortnite island creators, however Epic believes there can be spin-off advantages for gamers too.
“The good thing about this new strategy is rooted in enjoyable, and rewards everybody’s artistic work, each yours and Epic’s,” Persson mentioned. “There is no have to design crafty monetization loops or extractive gating objects. You make an island the gamers love—that’s all you have to be a part of the brand new financial system.”
Creator Economic system 2.0 is stay now. To study extra about what’s concerned or join a bit of the motion, head over to the Island Creator Program web page (opens in new tab).
