Working as a blockchain platform and diving-off level for the cellular video games to enterprise into the metaverse, Infinite Arcade has introduced the appointment of Andrew Dubatowka as its Core Contributor for Product Advertising.
Initially coming from Visa, the place he labored for 4 years as a Senior Director for World Advertising, Dubatowka brings a global degree of experience and expertise to an business that has already attracted lots of AAA expertise.
What’s extra, Dubatowka’s 15 yr profession is studded with main senior positions with the likes of IPG MediaBrands and AdColony, whereas working alongside manufacturers and shoppers like Intel, Johnson &Johnson, Wells Fargo, Google, and extra.
For Infinite Arcade, it marks the subsequent step within the platforms progress ever because it launched again in February 2022.
Established to introduce blockchain dynamics to cellular video games, Infinite Arcade goals to empower builders with new instruments and avenues for monetization, whereas granting better possession and energy to thousands and thousands of avid gamers. In comparison with desktop/console gaming, cellular video games have the next degree of monetisation, with Infinite Arcade being the adjoining level between mass-market enchantment, and blockchain expertise.
Within the time since launch, the platform has saved true to its perform as a jump-off level for cellular video games stepping into the metaverse. Greater than 20 cellular video games have plugged into the Infinite Arcade, promoting over 10,000 NFTs. Every of those NFTs will unlock P2E options for his or her potential homeowners.
