Sensor Tower knowledge has revealed that the 4 cellular video games utilizing the Harry Potter IP have collected a collective one billion {dollars} in shopper spending.
Jam Metropolis’s Harry Potter: Hogwarts Thriller is the IP’s highest-grossing recreation, accumulating $401 million. This was adopted by the NetEase title Harry Potter: Magic Woke up at $358 million, Harry Potter: Puzzles and Spells with $218 million and the now defunct Niantic title Harry Potter: Wizards Unite at $40 million.
Magic Woke up was recognized because the quantity 31 revenue-generating IP-based cellular title between January first and September 30, 2022, accumulating $85.4 million. This positioned it towards notable competitors equivalent to FIFA On-line 4 M and Recreation of Thrones: Conquest.
Narrowing all the way down to solely titles based mostly on books, Magic Woke up is the highest-ranked cellular recreation for a similar interval, adopted by Puzzles and Spells at quantity two and Hogwarts Thriller at quantity three.
The magic quantity
The success of Magic Woke up, at present solely obtainable in choose Chinese language markets, showcases not simply the persevering with power of the franchise, regardless of controversy surrounding creator JK Rowling’s views on social points, however the power of the Chinese language cellular gaming market. The East Asian nation ranks because the second-highest marketplace for the franchise at £324.3 million,which kinds 31.6 %,between america at $374.8 million (36.6 %) and Germany at $51.6 million (5 %).
It must be famous nonetheless, that the Google Play retailer isn’t obtainable in China, and Sensor Tower doesn’t accumulate knowledge from third-party Android shops. As such, it’s attainable the whole in China may very well be greater.
The App Retailer accounted for about $683 million, 66.6 % of complete income, whereas the remaining $342.5 million got here from the Google play retailer. Nevertheless, discounting China, there’s an nearly equal income cut up 51 % on the App Retailer and 49 % on Google Play.
Nevertheless this income share doesn’t replicate downloads. Harry Potter video games have collected 156 million installs worldwide throughout each the App Retailer and Google Play, with 54 % of those downloads (84.5 million) coming from Android customers.
In August, we listed NetEase, Niantic and Jam Metropolis as a few of the prime 50 cellular recreation makers of 2022.
