Roblox has introduced that Tian Lim has been appointed as vice chairman for the Creator Group. Lim joins the crew following 5 years main Google Play, and likewise has in depth expertise following stints at Microsoft, Sony, and Nintendo. Lim additionally beforehand served as CTO of streaming large Hulu.
Lim will report back to Chief Product Officer Manuel Bronstein, and can lead the event and development of the platform’s ecosystem of creators.
“Discovering the suitable individual to guide Product for our Creator Group has been a prime precedence for our management crew for over a yr,” mentioned Bronstein. “Tian’s expertise as a multi-functional chief at Google, his experience in gaming, leisure and platforms, and his ardour for the creator and developer communities made him the perfect candidate for this function.”
“Gaming and the creator area have each been private passions of mine ever since I graduated school,” mentioned Lim. “I’m excited to interact with the passionate Roblox group of builders and creators and assist construct an immersive, secure and civil metaverse platform.“
Roblox is increasing its crew
Alongside Lim’s appointment, Roblox has employed quite a few newcomers to senior roles throughout the organisation.
Unity veteran Tian Pei has been appointed as Head of Sports activities Partnership, the place she’s going to assist bridge the bodily and digital worlds and make sports activities extra partaking. At Unity, Pei held the function of Director and Basic Supervisor of the sports activities vertical.
Ashley McCollum has been appointed Head of Immersive Media Options, following a tole as SVP of Income & Partnerships at Westbrook Media. She was additionally an early worker at Buzzfeed, serving to to develop the enterprise, together with the event of the meals model Tasty. McCollum’s work helped flip Tasty into the biggest single franchise on Fb, Instagram, and YouTube, and was recognised in Forbes’ 30 beneath 30 checklist in 2017.
Justine Higueras has been appointed as Head of Rising Verticals, the place she’s going to leverage fifteen years of partnership expertise with Fortune 500 Manufacturers. Higueras has held roles at each Pinterest and TikTok. At Pinterest, she led the West Coast partnerships for firms resembling Google, Microsoft, and Apple, whereas at TikTok she led the enterprise, measurement, creator and inventive technique for know-how companions leading to a notable growth which noticed TikTok turn into one of many quickest rising advertiser platforms of 2022.
We listed Roblox as one of many prime 50 cellular recreation makers of 2022.
