Animal Crossing is not significantly recognized for being scary. In truth, the scariest factor about New Horizons is the truth that official help for the sport ceased after rather less than two years.
But that hasn’t stopped content material studio Sawhorse from utilising the final aesthetic of the franchise for a slightly spooky anti-smoking fee for the U.S. Meals and Drug Administration. Uploaded onto its official web site and subsequently archived on YouTube (thanks, Nintendo Wire), the advert marketing campaign is a visible illustration of the nervousness that may come up from nicotine cravings. It showcases a cute, Animal Crossing-inspired character hopping into mattress earlier than a fiery smoke monster rises up from the ground.
It is positively efficient at what it units out to painting, but the selection to make use of the visible fashion from Animal Crossing is actually shocking. It is extremely unlikely, nonetheless, that regardless of Nintendo’s fierce safety of its IP, the corporate won’t take any motion in opposition to the advert given the dearth of any particular identification or branding. Heck, the characters seen in Bandai Namco’s Ace Angler: Fishing Spirits are nearly actual replicas of these present in Animal Crossing.
