This Barbie is a gamer! Along with Warner Bros. Photos and Mattel, Xbox is happy to ask followers on a enjoyable, modern, and inspirational experience this summer time to have fun the much-anticipated launch of the brand new film “Barbie,” premiering in theaters on July 21. Bringing Barbie’s signature aptitude to our gaming platform, we’re honoring all that there’s to like about this iconic position mannequin: her persevering optimism, wide-ranging profession journey and unending capability for self-discovery. Audiences of “Barbie” will observe the heroine to the furthest reaches of Barbie Land and past, and now followers can observe in her high-heeled footsteps with unique Forza Horizon 5 in-game content material, an inspiring video about careers in gaming with a Barbie contact, the primary ever Xbox Barbie dolls, and our most fashionable customized Xbox {hardware} but.
Race like Barbie and Ken in Forza Horizon 5
Barbie is pushed by her varied ambitions, and she or he all the time does it in fashion. The movie sees Barbie hit the street in a basic 1956 Chevrolet Corvette EV Corvette — painted her signature pink hue, after all — whereas Ken cruises alongside in a 2022 GMC Hummer EV Pickup. Now, Forza Horizon 5 gamers can be a part of them in digital variations of each automobiles. Racing on the intersection of fashion, velocity and self-expression, “Barbie” followers new and outdated can discover the inspiration to observe their very own street and get within the sport. Everybody who performs Forza Horizon 5 will be gifted these themed cars — just download them from the in-game Message Center and they will appear in your garage, ready for racing – even if you don’t live in Barbie Land.
Meet Real-Life Game Developers
Young girls thrive when they have someone to look up to, and Barbie has exemplified their limitless potential for decades. With over 200 careers, Barbie continues to reflect new movements. Movie-going audiences will see themselves represented in the film’s Barbies, who are thriving in professional roles ranging from physicist to President. In collaboration, Xbox is spotlighting some of the dolls’ real-world counterparts in the gaming field with a video. Hear about the different careers in gaming as those who work on the Forza franchise speak about their own career journeys, motivations, and personal Barbie connections. Fans can also see the video debut as part of a very special livestream on July 14th from the World of Barbie, where fans can learn about “Barbie” and see our hosts race in Barbie and Ken rides from the movie, in Forza Horizon 5.
Xbox is All Dolled Up
When everybody plays, we all win! Like the cinematic Barbie Land, Xbox is a community made better by how inclusive it is. To celebrate our commitment to being a place for everyone, we’ve rounded up ten Barbie dolls that are reflective of the Barbie line, which is the most diverse doll line on the market. We outfitted them with the latest Xbox Gear fashion, as well as accessories including an Xbox Series S console, Wireless Controller and an Adaptive Controller. Fans can win the dolls as part of an international sweepstakes.
Dream Console, Meet Dreamhouse
From her DreamHouse to her dream closet, Barbie’s iconic style is unmatched. Now, you can bring her fashion-forward genius to your gaming setup with interchangeable Xbox Wireless Controller faceplates designed after Barbie and Ken’s distinct on-screen outfits. Or go for a complete remodel — in one of our most playful custom console designs in recent years, we’re giving away an Xbox Series S that has been built into the glamorous Barbie DreamHouse. Fans have a chance to win these starting on July 10 on @Xbox and Microsoft Rewards.
About “Barbie”
To dwell in Barbie Land is to be an ideal being in an ideal place. Until you will have a full-on existential disaster. Otherwise you’re a Ken. Warner Bros. Photos Presents a Heyday Movies Manufacturing, a LuckyChap Leisure Manufacturing, an NG/BB Photos Manufacturing, a Mattel Manufacturing, “Barbie.” The movie will likely be distributed worldwide by Warner Bros. Photos and launched in US theaters solely on July 21, 2023 and internationally starting 19 July 2023.
