CD Projekt will quickly be releasing a brand new DLC growth for Cyberpunk 2077 and it’s hoping that Phantom Liberty will let the studio repair its relationship with gamers. After the disastrous launch of the sport in 2020, the studio is conscious that it disenchanted loads of its core followers and that their belief must be regained.
Phantom Liberty can be a brand new starting for the sport and CD Projekt
CD Projekt’s VP of PR and communication Michał Platkow-Gilewski advised GamesIndustry.biz about this large growth and the way the group is utilizing it to show itself to the followers as soon as once more. He stated that the growth must be “visibly large” and is a “large chunk of content material that we care about.”
This push to go large is a part of the rationale why Idris Elba has been introduced on board, in response to Platkow-Gilewski. After casting Keanu Reeves in the primary sport, the studio wanted an actor that might display how large Phantom Liberty is. The spy thriller-themed story additionally has a special vibe to the primary sport and that Elba carries a “Bond vibe,” in response to Platkow-Gilewski. This is likely one of the causes the group felt he could be an ideal match for the Solomon Reed character.
Phantom Liberty additionally permits the group to enhance loads of issues within the base sport. Platkow-Gilewski explains why he considers this “new starting” to be vital to restore the connection with followers.
“Sure we had been anticipating a special launch for Cyberpunk, however now we now have one other likelihood in entrance of us,” stated Platkow-Gilewski. “For me, because the particular person answerable for communication, I wish to rebuild the reference to players, as a result of we had individuals following us for years and so they had been disenchanted. That’s, for me, is the largest factor. Now we have to make the sport for them.
“After the discharge it was robust, however I knew that we had the identical individuals. The players are the identical. We simply want to repair our relationship. The one factor we are able to really do is simply ship what we’re able to. I’ve a sense that quickly we can try this and hopefully that can be a brand new starting for everybody.”
CD Projekt has additionally restructured to verify the corporate itself doesn’t make the identical errors by way of crunch and spreading itself too skinny. There are loads of initiatives in progress on the developer along with Cyberpunk 2077, together with the sport’s sequel, three video games in The Witcher universe, and a brand new IP. All of those initiatives are at totally different levels to verify there isn’t an excessive amount of work for the studio and there’s a wholesome “technique for the years to come back.”
